About Us – Connect Marketing

Connect Marketing crafts bespoke sales, branding, destination marketing, and service-quality audit strategies that transform premium hotels, luxury resorts, tourism boards, and gourmet culinary brands into global success storie

HOSPITALITY EXPERTISE

Two decades of hospitality experience provide the knowledge and insight needed to understand demanding markets and create strategies that deliver.

CREATIVE THINKING

From distinctive brand identities to progressive marketing initiatives and compelling copywriting, we create communication that helps businesses stand apart.

GLOBAL PERSPECTIVE

Our experience and connections extend from North America and Europe to the Levant and Arabian Gulf, helping hospitality brands communicate with audiences across international markets.

REINVENTING HOSPITALITY BRANDS AROUND THE WORLD

STRATEGY • CREATIVITY • CONNECTIONS • RESULTS

THE VISION BEHIND CONNECT MARKETING

Meet the experience, leadership and hospitality expertise behind our approach.

HALA HACHACHE

Founder & Hospitality Marketing Expert

With over three decades of distinguished leadership across the European and Middle Eastern luxury travel sectors, Hala is recognized for her commercial acumen and sharp strategic vision.

Her deep expertise in launching flagship properties, activating destination marketing partnerships, and steering revenue growth makes her an indispensable asset to ambitious hospitality and tourism initiatives.

Before founding Connect Marketing, Hala built an exemplary career footprint for world-class luxury properties and regional operations: Campbell Gray Hotels, Sheraton Hotels & Resorts, InterContinental Hotels and Le Méridien Hotels & Resort

Hospitality Marketing

Sales & Business Development

Brand Strategy

International Market Development

Hector de Galard
General Manager, Le Gray Beirut
Hala very quickly understood the unique philosophy of our distinctive hotel, and consistently upheld high values and goals in assisting the management in promoting the hotel around the world. Hala's passionate devotion to the team and to the guests has helped the hotel to earn numerous accolades.
Robert Zogbi
General Manager, InterContinental Mountain Resort & Spa Mzaar
Her network and extensive connections in the local and international markets have produced qualitative and quantitative results for the resort. Her positive and flexible attitude with an impressive personality reflected the 5-star image of the brand.

Hala very quickly understood the unique philosophy of our distinctive hotel, and consistently upheld high values and goals in assisting the management in promoting the hotel around the world. Hala's passionate devotion to the team and to the guests has helped the hotel to earn numerous accolades.

Hector de Galard

General Manager, Le Gray Beirut

MIDDLE EAST EXPERIENCE
Years of sales and marketing leadership across prestigious hospitality properties in Lebanon and Dubai.
EUROPEAN EXPERIENCE
From Le Meridien Etoile Paris to managing nine Le Meridien properties across France and Belgium.
GLOBAL INDUSTRY NETWORK
Strong connections with tour operators, travel agencies, airlines and incentive houses supporting access to valuable international markets.

BEIRUT, LEBANON

+961 3 426 888
info@connect-marketing.co

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